For nearly 30 years, Jennifer has been at the forefront of transformative movements in beauty, retail, & biophilic design. As a consummate innovator, she has been dedicated to reimagining the human experience, whether through pioneering retail concepts, creating immersive outdoor experiences, or driving biophilic design solutions across industries.
In the 1990s, Jennifer founded Beauty Bar, the first experiential omni-channel beauty brand in the U.S., introducing open-sell environments, curbside service, and men’s skincare departments, concepts that reshaped how people shop for beauty. This trailblazing work integrated biophilic principles long before they became mainstream, earning recognition as an industry innovator. After selling Beauty Bar ultimately purchased by Amazon in 2011, she continued to build groundbreaking businesses and brands, always staying ahead of the curve. Another first was created in 2014 with Pride & Glory, a collegiate beauty brand.
In 2016, she created Wellness Walks® as a living lab to explore the profound connection between nature and brain health. These walks have since become a cornerstone of her work, bringing corporate clients, hotel groups, schools, and communities outdoors to experience the transformative power of nature.
Today, she guides large and small scale biophilic design projects, collaborating with brands, urban planners, educators, and property developers to create spaces that promote human flourishing. As a faculty advisor (UPenn & Harvard), she explores the intersection of biophilia, brain health, and performance. Her contributions span 29 years of monthly TV appearances, writing, and speaking engagements.
In 2025 Natural Intelligence was created to help women reclaim their most sophisticated operating system: the embodied wisdom of their bodies. This transformative program integrates sexual confidence, ancestral intelligence, neuroaesthetics, biophilic connection, voice mastery, and nervous system regulation. Natural Intelligence teaches women to lead with presence, decide with clarity, and show up with unshakeable confidence in a world that’s becoming more artificial every day.