The Wellness Tourism Association (WTA) was founded in 2018 to bring clarity, connection, and credibility to a growing global industry. As interest in wellness-focused travel surged, so did the need for a professional organization dedicated solely to this space.
WTA was launched by a group of wellness travel leaders who shared a vision: to establish common definitions, build meaningful collaborations, and elevate standards across wellness tourism.
Since then, it’s grown into a respected global network of members, partners and media – from hotels and tour operators to destinations and advisors – all committed to the shared mission of supporting well-being through travel. Together, they advocate for the industry, educate professionals, and set the foundation for wellness tourism to thrive in a sustainable, inclusive, and impactful way.
