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The MindSmith Group to Host at Spa Sales Masterclass with Presenter Simon Lewis

The event for spa and wellness pros is being held Feb. 25 to 26, 2023, at Eau Palm Beach


The event for spa and wellness pros is being held Feb. 25 to 26, 2023, at Eau Palm Beach

Simon Lewis and Amal Elbahnasawy of The MindSmith Group have combined their expertise to launch a series of events, customized training sessions, and masterclasses. The MindSmith Group, a creative, values-based training, development, and culture-change company, specializes in creating results driven outcomes for business and personal performance. Their next event, Spa Sales Masterclass, which takes place Feb. 25 to 26, 2023 at Eau Palm Beach, will kick off the first of many exclusive gatherings.

Lewis, who is also the creator and family owner of the Forbes Five Star Eau Palm Beach Resort & Spa, will be presenting the two-day Spa Sales Masterclass. Attendees will have the opportunity to learn the same skills and techniques that Lewis used in the creation of the award-winning Eau Spa. “Having hosted numerous events in the past through The MindSmith Group, I am especially looking forward to our February event that will be focusing on unique techniques to elevate all spa professionals,” says Lewis.

The Spa Sales Masterclass will be limited to only 40 attendees, as well as a selective group of sponsors. The event will also include a Champagne Spa Tour of Eau Spa on the first evening. Attendees can expect an immediate change in mindset, while understanding new spa-specific sales techniques and feeling confident in their new abilities after completing the masterclass.

“Not only is this an immensely informative opportunity to learn directly from Simon Lewis, it is also a chance to meet and build lasting relationships with leaders and decision makers from the spa and wellness industry,” says Elbahnasawy.

Pre-registration is available at

About The Author

Julie is the co-founder of Well Defined and a longtime influencer and advocate in the wellness world. Along with her work at Well Defined, she is an executive recruiter and marketing specialist for Hutchinson Consulting. She is also a consultant and content strategist for numerous wellness brands. She is the former editor-in-chief and publisher of American Spa and was named a 2019 Folio Top Woman in Media in the Industry Trailblazers category and a 2018 winner of ISPA’s Innovate Award. She is also a seasoned journalist, specializing in spa, travel, health, fitness, wellness, sustainability, and beauty. She has been published in Departures,, E! Online,, Insider’s Guide to Spas, Luxury Travel Advisor, Marin Magazine, Ocean Home, Smart Meetings, Spa Asia, and Travel Agent.