Aman, a global hospitality company with 35 luxury properties in 20 countries, recently appointed tennis legend Novak Djokovic as its first Global Wellness Advisor. Entering a multi-year partnership, Djokovic will enhance Aman’s guest wellness offerings through exclusively designed programs and events that draw on his experience both on and off the court. He will also serve as an advisor for Aman Essentials, contributing to future product development and extensions of the brand as it relates to wellbeing.
Recently achieving a career milestone by winning the Olympic Gold Medal at the Paris 2024 Games, Djokovic has earned more Grand Slam titles in men’s tennis than any other competitor. His unwavering commitment to excellence and resilience distinguish him as a true champion of the sport. Holding the world record for the most weeks at number one, his influence reaches far beyond tennis.
The partnership with Aman is set to expand and strengthen with each passing year. Early initiatives will focus on a variety of exciting opportunities across Aman’s properties. These will include, but are not limited to, unique events specifically tailored for Aman Club members and Residence owners, annual wellness retreats hosted by experts, and specially curated programs that guests can enjoy throughout the year.
“To remain competitive at the highest level, over an extended time period, demands far more than skill,” shared Djokovic. “Over the years, I have cultivated a comprehensive daily wellness routine, combining mental health, nutrition and fitness, that has enabled me to achieve sustained success both on the global stage and in my personal life. Sharing those learnings with Aman guests will be both a privilege and a pleasure.”
Djokovic isn’t the only tennis champion to play a role in Aman’s wellness programming. Maria Sharapova, an Aman Global Wellness Ambassador, is also hosting Building Resilience: A Maria Sharapova Retreat at Amanzoe in Greece from September 23-26. Her half-day Strength and Recovery program is currently available as part of Aman New York’s daily spa programming.