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WTA Launches Wellness Travel Survey

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The Wellness Travel Association (WTA) has launched a wellness travel survey intended to help industry insiders become more knowledgeable about what travelers want and need when it comes to wellness as the hospitality and tourism continues to recover. The results of the survey will be used to provide insights into wellness travelers and help members use this information to better meet their needs.

“This will be the third wellness travel consumer survey conduction by the WTA since the not-for-profit organization launched in 2018,” says WTA president and CEO Anne Dimon. “The goal is simple—to help the industry become better educated about the wants and needs of travelers looking to incorporate wellness into their travels, in order to better serve them.”

Wellness travelers are incentivized to take this 10-minute survey with the chance to win a $1,000 Amazon gift certificate or $1,000 toward their next trip with any of the WTA member suppliers. The deadline to complete the survey is June 30. The winner will be selected at random from all participants and contacted by July 7.

The survey can be found here.

In other wellness survey news, The Global Wellness Institute’s Women in Leadership Initiative, is spearheading a groundbreaking survey of women in wellness leadership roles and is seeking feedback from female leaders. That survey closes on May 24.

About The Author

Julie is the co-founder of Well Defined and a longtime influencer and advocate in the wellness world. Along with her work at Well Defined, she is an executive recruiter and marketing specialist for Hutchinson Consulting. She is also a consultant and content strategist for numerous wellness brands. She is the former editor-in-chief and publisher of American Spa and was named a 2019 Folio Top Woman in Media in the Industry Trailblazers category and a 2018 winner of ISPA’s Innovate Award. She is also a seasoned journalist, specializing in spa, travel, health, fitness, wellness, sustainability, and beauty. She has been published in Departures,, E! Online,, Insider’s Guide to Spas, Luxury Travel Advisor, Marin Magazine, Ocean Home, Smart Meetings, Spa Asia, and Travel Agent.