Bowie House, Auberge Resorts Collection, the luxury, urban retreat embodying the unique character of Fort Worth, TX, has opened its doors. Merging the classic Western personality of Texas with a decidedly modern feel, the hotel captures the approachable sophistication, cultural vibrancy, and equestrian spirit of Fort Worth, further establishing the city as an exciting urban destination for discerning travelers from around the world.
“It’s with great excitement that we open our second hotel in Texas and expand the urban footprint of Auberge Resorts Collection in such a special city,” says Craig Reid, president and CEO, Auberge Resorts Collection. “Following the success of Commodore Perry Estate in Austin and with a new property in Dallas on the horizon, we are thrilled to be leaders in introducing this booming state’s lauded Western lifestyle and flourishing art, dining, and music scenes to the world.”
Located 35 minutes from Dallas/Fort Worth International Airport in the heart of Fort Worth’s Cultural District, Bowie House, Auberge Resorts Collection anchors a 30-block promenade of acclaimed museums and restaurants just moments from the legendary Will Rogers Memorial Center.
Renowned architectural and interiors firm BOKA Powell has achieved a union of time-honored and contemporary design, combining brick and cast stone with gravity-defying glass features, a verdant pool terrace, and convivial gathering spaces. Celebrating past, present, and future with owner Jo Ellard’s signature, art-savvy style, interiors capture the unique identity and generous welcome of a quintessential Fort Worth home. The wood vaulted foyer lobby sets the stage stylistically with weathered limestone floors, plaster walls, and arched openings paired with unexpected art and furnishings. Works by artists including Ashley Collins, Max Zorn, Don Drumm, and David Yarrow define spaces throughout the hotel, while guestrooms feature original black and white photography by Constance Jaeggi, artfully capturing Texan ranch culture.
“Collected from all over the world over 15 years, the art collection includes over 400 pieces of fresh, interesting, conversation-starting pieces chosen specifically for Bowie House,” says Ellard. “People ask me all the time what the style of Bowie House is, but like the art collection, it’s not any one style, it’s an expression of different elements coming together to create something truly unique. Sophisticated and comfortable, reflecting its distinctly Texan setting in an entirely original way, Bowie House welcomes everyone who steps inside not as a hotel, but as a wonderful, one-of-a-kind Western home—that was the goal.”
Claiming beautiful views over the Cultural District or lush courtyard gardens, each of the resort’s 88 Studios, 12 Lofts, and six Suites—several with open-air balconies—are imbued with the warm spirit of the West. Hat racks and boot benches create a true sense of place, and customizable boot shines and bath rituals leave guests feeling utterly at home. White oak floors are complemented by woven rugs and textured wallcoverings, while striking features include linear headboards upholstered in woven leather with stitched belt straps and curved bar cabinets with sliding tambour doors revealing lacquered aubergine interiors. Spacious lofts feature distinct lounge areas and naturally accented bathrooms with green marble vanities and soaking tubs. Expansive suites offer abundant space with dedicated sleeping, living, and dining spaces. The three-room Goodnight Suite with its dining room for eight and bird’s eye views of the Cultural District is the property’s signature accommodation.
A haven for self-care and rejuvenation, Ash is the hotel’s serene spa, offering a luxurious and cutting-edge wellness experience. Inspired by the outdoors and all things wild and free, this new wellness destination offers sanctuary and transformation in a space exuding all the comfort and steadiness of the barns so ubiquitous across Texas. Enjoying private access to the sprawling second floor terrace, it encompasses five treatment rooms, a sauna and steam room, a fitness center, a nail studio, a boutique, and a relaxation lounge.
An oasis for both locals and travelers, Ash boasts a unique menu of skin health and bodywork offerings focused on offering guests holistic and natural as well as cutting-edge treatments. Signatures include the full-body Deep West to soothe and strengthen the body, scalp, and facial muscles using acupuncture, stretching, cupping, and heated pads. The Qi Beauty Facial, which stimulates the revitalization of skin using carefully manipulated magnetic fields and gradients, is also a highlight. The spa also offers infrared therapy, a made-to-measure apothecary, and visiting wellness specialists and fitness instructors ensure guests and locals alike have every opportunity to optimize their wellbeing.
A new epicurean institution in Fort Worth and one of Texas’ most exciting dining destinations, Bowie House, Auberge Resorts Collection also offers a taste of modern Texan cuisine across its dining venues and through unique culinary experiences, from garden cookouts to multisensory food and spirit tastings.
“We are delighted to welcome our first guests to Bowie House and introduce our unique style of one-of-a-kind luxury to this already vibrant city,” says Gaylord Lamy, general manager, Bowie House, Auberge Resorts Collection. “Fort Worth is a culturally rich gem with some of the best parks, gardens, museums, restaurants, and entertainment in Texas, and we are excited to help open up this city to global travelers while providing a new and exciting home base for our beloved community.”
